Converting Free to Paid
- Subject Sales Conversion
- Instructor Sharon Hayes
If you’re a professional of any kind who bills by the hour or an entrepreneur, you’ve likely experienced your fair share of requests for free help.
In “Converting Free to Paid,” you’ll learn how to handle brain picking requests with confidence and without risking alienating friends and family in the process. You’ll discover a natural path to turn freebie seekers into paying customers.
Here's What You'll Learn:
- Where do you draw the line between free and paid?
- How can I say no without upsetting him/her?
- How can I get comfortable with telling people this is my work, I charge $XXX and convert them to a paying client?
- How can I use freebies to get paying business?
- How can I make money from those who need help but can’t afford my rates?
- How can I avoid the frustration of helping people who need/ask for it and then they don’t follow through?
This Course Is for You If:
- You don’t know how to respond to brain picking requests
- You find yourself stressed and caught off guard when people ask you for free assistance
- You’re not entirely sure what you should be offering for free and what you should be charging for
Each class is available in video, audio and written format.
During week 4, you’ll receive access to the Product Creation Video series which will provide beginners with the basics of creating products and there will be a Q&A session.
You will also be able to attend Q&A calls held for future “Converting Free to Paid” participants. Replays of Q&A calls will be available and you can submit questions in advance.
This course starts immediately upon registering and consists of 3 on-demand classes
Price: $247
Let’s get started!
Course Outline
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Class 1
Understanding why we have issues offering free help from an emotional standpoint and why it causes stress
Laying out a game plan for using relationship-based rules for free versus paid
Know what you should be charging for and what you should be giving away
How do things differ for a start-up getting established versus an existing business
When should you offer a free consult and under what circumstances
How bartering can fit into your game plan
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Class 2
Developing a marketing funnel that helps you monetize more “free” requests
Creating products below your “hourly” rate to ease people in
Ways to package your knowledge & expertise
How to use “free” requests to generate more paying leads
How putting out more “free” can help you build a mailing list of hungry leads
How to use FAQ pages and Q&A posts
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Class 3
Preparing responses to help requests in advance
Learning how to say “no” gracefully
How to phrase communications to elicit the right response
Preparing your script
About the Instructor
Sharon Hayes
Sharon Hayes is a marketing & business strategist and currently serves as CEO of Domainate Incorporated. On top of having built and sold numerous companies she founded, Sharon has also worked extensively with organizations of all sizes on strategy and implementation of marketing objectives through social media, community development, e-mail marketing, paid traffic and domain names.She has created 39 courses and has had over 14,000 people take her courses. Her client roster, past and present, includes Porsche, Tom Peters, Harvard Business School, IBM, Jean Chatzky, CBS MarketWatch, Good Life Project (Jonathan Fields), Alexandra Jamieson and thousands of others.
Sharon is a proud alumni of Concordia University's business program and has been working almost exclusively online since 1991 - predating commercial usage of the Internet.
What you Get
- 3 Weeks of On-Demand Training
- 60 Minute Live Q&A Call
- Lifetime Access to the Replays & Content
- Exclusive Facebook Group
- Bonus: Product Creation Video Series
This training has received the Domainate Seal of Approval. It offers a 100% hassle-free money-back guarantee. You can give the training a try for a full 60 days and if you’re not satisfied, you can email us for a refund or a credit against other purchases. No questions asked
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