Foundation

The Profit Matrix

This lesson looks at how you can create a matrix of different programs and products in such a way that you’re minimizing stress and work while maximizing your profits.

Action Steps:

  1. What big solution do you want to offer people?
  2. Does it pass the litmus test of the 5 questions:
    • It has to be big enough to have a profound effect on some people
    • The outcome must be measurable
    • Large enough source of pain or frustration
    • Easy to identify and reach people looking for this solution
    • People must be willing to pay for the solution
  3. What is your broad idea for your big program?
  4. What could you offer for:
    • Taster offerings
    • Immersion – the Deeper and Implementation Level
    • Continuity
  5. Go to our Mastermind and share your answers to these questions here.
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Package Market Profit

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